Donor Segmentation Made Easy Workbook
In small nonprofits, you have limited time and resources for fundraising so it's critical that you focus on the people who are most likely to say yes.
Donor segmentation is critical to finding out who they are.
Donor Segmentation Made Easy is a 13-page, fillable PDF workbook that you'll only ever have to buy ONCE.
In this workbook, you'll get step-by-step instructions for:
- Assessing proximity to yes
- Grouping donors based on shared characteristics
- Mapping your nonprofit's donors proximities to yes
Donor Segmentation Made Easy is ideal for any fundraiser who wants to create a manageable portfolio of donors for cultivation and strategically begin bringing donors closer to the work.
Click "I want this!" to purchase your download! ๐๐พ
Note: This workbook is included in the Individual Giving 101 course so, if you've already registered, your copy is on the way!
13-page fillable PDF workbook